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Answer :
Final answer:
Mood serves as a source of priming by predisposing us to view new information through the lens of the induced mood, which can in turn affect our judgments. Being aware of and informed about such priming effects can help mitigate biases in our judgments.
Explanation:
Mood can serve as a source of priming in various ways, affecting how we make judgments. When we are exposed to certain stimuli, such as media coverage with a particular angle or tone, our mood can be subtly influenced. This mood priming can then affect our subsequent behavior and opinions because it predisposes us to interpret new information in a manner consistent with the primed mood. For example, if we read an article that paints the economy in a negative light, this can induce a negative mood and in turn predispose us to disapprove of a related subject, such as the president's job performance, regardless of other, potentially positive, information we might have. The more aware we are of these priming effects, and the more informed we are on the subject, the more capable we are of mitigating these judgment biases.
To further elaborate, one might read a detailed newspaper article about rising unemployment and struggling industries, which can result in a negative mood. If soon after reading such an article someone is asked to rate the job performance of political leaders, this person might be primed to give a negative appraisal due to the mood induced by the article. This, in turn, showcases how mood can affect judgment in making strategic decisions or evaluations.
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