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Rather than rely on intuition, what should Millie have used to make a better decision about introducing the new product?

Answer :

Rather than looking at the sales and income generated from the last product introduction in the spring, Millie should have used market research to make a better decision.

Market research is a systematic and objective method for collecting and analyzing information regarding market opportunities and threats, as well as the strengths and weaknesses of a product or service.

It also includes data on customer preferences and behavior, product demand, and other related economic and industry trends.

A company can use market research to identify target markets, gauge customer satisfaction, and determine whether or not to launch a new product or service based on customer needs, preferences, and purchasing habits.

It can also provide valuable insights into pricing, marketing, distribution, and other critical business decisions.

Therefore, it is vital to conduct market research before introducing a new product to the market. It helps you to make informed decisions, minimize risks, and maximize your chances of success.

To know more about market research click on below link:

https://brainly.com/question/30651551#

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