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What purpose do Fairness Measures serve in AI product development?

A. To ensure discriminatory practices
B. To increase complexity without benefits
C. To enforce biases in decision-making
D. To ensure equal treatment across diverse user groups

Answer :

d. To ensure equal treatment across diverse user groups is the purpose that Fairness Measures serve in Al product development.

The purpose of ensuring equal treatment across diverse user groups is achieved by designing algorithms and systems that minimize biases and prevent discriminatory practices. By implementing these measures, AI products can deliver equitable outcomes and improve trust among users from various backgrounds.

For example, an AI-based hiring platform that incorporates fairness measures would be mindful of gender and racial biases, thus providing more balanced and fair opportunities for all applicants. This proactive approach not only promotes social justice but also enhances the product’s market acceptance and ethical standing.

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